Wednesday, August 31, 2011

Dreamforce 2011 Social Command Centres

A number of Salesforce clients are using Radian6 to run Command Centres that are monitoring social networks. This capability is to create Lead Indicators of emergent patterns that is being used to drive personalised service and innovation of new products.

The new version of Radian6 will be more integrated with Salesforce and will have richer abilities to listen, analyse and engage.

Radian6 has some neat capabilities including slice and dice channels. Mind you it could benefit from more visualisation capabilities ...

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