Dreamforce 2011 Salesforce creates leading Social Enterprise PaaS

The Platform-as-a-Service provides the ability for an enterprise to create hundreds or thousands of apps that are underpinned by the same architecture, which has been purposed built for the Social Enterprise.

The new Social Enterprise  PaaS architecture basically consists of

Level 1 Social, Mobile, Real-time and Open

Level 2 Force.com and Heroku

Level 3 Database.com

Level 4 Data.com

Dreamforce 2011: Cloud Architecture and Cloud Architects are now a priority

Source: George Hu, EVP Platform, Marketing and Operations

1. Force.com for customer and employee engagement - think Social Enterprise
2. Heroku for mission critical apps needing high performance such as transactions, social video

Heroku supports Ruby on the Rails and now Java. This has big implications.

Heroku  can directly access Force.com database and database.com enabling joined up data to support mission critical applications. No need for replication.

Cloud Architecture and Cloud Architects are now a priority as there are so many elements that can be leveraged.

Salesforce announces accreditation for Cloud Architects which are now in huge demand.